Riteish Deshmukh appointed as MSRTC’s brand ambassador:Actor expresses gratitude, promises focus on road safety

Actor Riteish Deshmukh has been appointed as the brand ambassador of the Maharashtra State Road Transport Corporation (MSRTC), a role he says is deeply meaningful to him. Speaking about the appointment, Riteish shared that his connection with state transport goes back to his childhood. He recalled that his father often travelled in MSRTC buses in his early days, and he too has fond memories of using state transport while growing up. Riteish expresses gratitude for the opportunity Expressing gratitude for the opportunity, Riteish said he feels honoured to represent an organisation that plays such an important role in connecting people across Maharashtra. He emphasised his commitment to contributing to the growth and progress of MSRTC. Riteish says, “It means a lot to have been chosen as the MSRTC, ST brand ambassador. My father travelled in these buses in his early days. I too travelled in state buses during my childhood. I am committed to the progress of state transport. My priority will be to send a clear message to the people, making them aware of the importance of avoiding drink and drive for their safety.”
The actor also highlighted that one of his key priorities as brand ambassador will be to spread awareness about road safety. In particular, he wants to strongly promote the message of avoiding drinking and driving. According to him, ensuring passenger safety and encouraging responsible behaviour on the roads is crucial. Through this role, Riteish Deshmukh aims to connect with the public and support MSRTC in delivering both better services and important safety messages.