After Amul raised milk prices, it has now increased the prices of curd as well. Without any prior announcement, Amul quietly implemented the new prices from 14 November, meaning customers will now have to pay more for their purchases. Price hike for Amul Masti Curd and Probiotic Rose Lassi
Milk prices increased two days ago
According to the Gujarat Co-operative Milk Marketing Federation (GCMMF), the parent company of the Amul brand, the decision to increase prices was taken because of a sharp rise in the cost of milk production and processing. This year, the prices of green and dry fodder, oilcake used in cattle feed, maize and jaggery syrup (sheera) have increased. In addition, the film used for milk packaging and fuel have also become more expensive. The company said that the situation was challenging due to low and erratic rainfall in Gujarat and many parts of the country. In these circumstances, it had become necessary to increase milk prices for consumers in order to offer milk producers the best possible prices and support them during these difficult times.